Schindler at ACETECH

Client
Schindler at ACETECH
Location
Mumbai
Area
200
Industry
Elevators and Escalators
Exhibition
ACETECH
This stall marked the official launch of Schindler Ahead in India, which offers media solutions to make escalators and elevators more dynamic and interactive. Schindler wanted to create a space that brought their next-gen innovation to life by not just being engaging but by immersing visitors into the world of innovation.
The exhibitions team at Blues N Coppers transformed the double-storey stand into a sleek, modern, and sophisticated space around the theme of “Unleashing the power of IOT”. A live escalator had been installed on the exhibition floor, and each zone of the booth had the installation of the Schindler Ahead elements and media screens.
The idea was to build an experience where visitors could engage with Schindler’s next-gen innovation against the backdrop of a futuristic aesthetic. Visitors were encouraged to use immersive tech installed across vital touchpoints in the exhibition space to understand and interact with the products closely.Â
An LED tower had been installed in the space and dedicated content was developed for the pillar which highlighted the team behind Schindler Ahead. It was the ultimate showstopper.