Owens Corning at ICERP
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Client
Owens Corning
Location
Bombay Exhibition Centre, Mumbai
Area
81 sqm
Industry
Composite
Exhibition
ICERP
Owens Cornings unveils next-gen innovation at ICERP.
At this edition of ICERP, Owens Corning wished to present their latest innovations in composite material technologies tailored for automotive, construction, energy, and industrial sectors. They aimed to forge new business partnerships, reconnect with old clientele, and increase lead gen.
Blues N Coppers designed an experience-led booth inspired by Owens Corning brand guidelines and clean, minimalist designs. The theme of the booth was: Next-Gen Composite.
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The booth had designated zones for different products so that visitors could engage with their latest offerings of fibreglass reinforcements and thermoplastics in different formats:
- Product showcases for fibreglass, insulation, and composite material tech
- Live demos that showed material strength and sustainability
- Tech-driven storytelling by interactive touchscreens
Blues N Coppers did a great job with the booth. Overall, the booth looked very classy. All in all we feel we are satisfied with the services provided. Great job guys; keep up the good work!
Marketing Strategist
Owens Corning
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Don’t let your booth become just another box at the next tradeshow!
