Forevermark at IIJS

Client

De Beers

Location

Mumbai

Area

72 + 72 (mezzanine) sqm

Industry

Gemstones and Jewellery

Exhibition

IIJS

At IIJS, one of the most prestigious jewelry trade shows, Forevermark entrusted Blues N Coppers to create a stunning 72 + 72 sqm mezzanine booth that embodied quiet luxury and flawless craftsmanship.

Known for ethical diamond sourcing and timeless elegance, Forevermark aimed to showcase its exquisite collections with an immersive, sophisticated experience. The booth featured premium materials, strategic bright lighting to make every diamond sparkle, and an enormous interactive video wall that drew visitors in.

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Touch-screen kiosks with AR allowed guests to explore diamond origins and visualize cuts. The booth’s top-tier hospitality and elegant furniture completed the immersive, high-end experience. This marked Forevermark’s fourth collaboration with Blues N Coppers, earning high praise for its seamless blend of elegance and innovation.

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