- Posted by Blues N Coppers Exhibitions
- Exhibiting in India
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When you exhibit in different countries, you might often be tempted to stick with the same exhibition strategy, the same stall design, and the same, familiar exhibition partner everywhere you go. That may especially be the case when you think you have a winning formula that has been working. After all, why fix what isn’t broken, right?
You may think that reusing the stall design and exhibition plan with an exhibition partner from your hometown can help you exhibit successfully in India as well. And that might actually work for you to a certain extent. But, don’t you think it would be even more beneficial for you if you had someone familiar with the local exhibition scene?
By partnering with the best exhibition stall design agencies in India, international exhibitors can ensure that they get more out of their exhibition campaign in India. It will not only minimize the risk and hassle that comes with exhibiting in unfamiliar territory but also maximize the returns on your overall investment in the campaign.
Advantages of partnering with the best exhibition stall design agencies in India
When you exhibit in India, or any country away from home for that matter, you may find it hard to coordinate your exhibition-related activities. That is unless you have a local team of exhibition experts who can handle everything for you before you even get there. From designing and constructing your stall to ensuring that you have all the resources you need for a smooth exhibition day, a team that has the necessary experience and expertise can help in executing your plan to perfection. Following are a few ways in which partnering with the best exhibition stall design agencies in India can be advantageous for international exhibitors:
Customized stall design
The most vital aspect of your exhibition is your exhibition stall. Your stall and its design are what will attract visitors on the exhibition day and build your brand’s image in their minds. The best exhibition stall design agencies in India can create top-notch custom stalls that keep up with the latest trends in the region.
A local exhibition partner will know the design standards at different exhibitions and can help you exceed those standards, giving you a competitive advantage. They can not only customize the stall to your brand and preferences but can also adapt it to the event you’re participating in for maximum impact.
High build quality
The best exhibition stall design agencies in India often have their own manufacturing facilities close to popular exhibition venues. These fully-equipped facilities enable exhibitors to build high-quality custom stalls regardless of the complexity in design. This eliminates the need for third-party manufacturers who can charge more for their services and end up delivering a subpar end-product.
Since these facilities are within or close to the region where you’re exhibiting, you don’t need to worry about transportation, customs, and other complications associated with carrying your stall to India.
Access to services
Your exhibition stall needs services and extra resources such as electricity, lighting, sound, water, refreshments, gifts, stationery, and furniture, among others. Without a local experienced exhibition partner, you may have a hard time finding vendors for these services and resources.
Even if you find vendors for these services, you may end up getting bad deals on those services if you lack reliable information or have limited options. A local exhibition partner can not only find you vendors for all your needs but also negotiate the best deals for you on those services.
You may require additional staffing in your stall for various functions to support your core team. A local partner will have the necessary connections to find you the requisite human resources for every job. They can also ensure that these resources are managed effectively and deliver the services you need, allowing you to have successful interactions with your booth visitors.
These are just a few of the numerous benefits of having an experienced local exhibition partner. Partnering with one of the best exhibition stall design agencies in India can make exhibiting in the country a lot easier than doing it all by yourself, while enabling you to meet all your goals, be it getting new leads or establishing business partnerships. However while choosing an exhibition partner, it is advisable to ensure that they are a full-service agency who can meet all your exhibition needs. Also, checking their previous work and the brands they have worked with can help you gauge their capabilities and make a smart decision.